May

21

2 claves para un buen diseño Web

Guardado en Diseño Web | Deja tu comentario

Ya sabemos que contar con un buen diseño web es un elemento vital para mejorar nuestro marketing online y para que nuestro sitio adquiera visibilidad.
Sin embargo existen algunos conceptos claves para que el diseño páginas web sea exitoso. Repasemos dos de ellos:
Es importante que el diseño Web sea simple, sencillo, al igual que el contenido […]

May

5

Redes sociales: una tendencia en la publicidad por Internet

Guardado en Marketing Online, Publicidad en Internet | Comments Off

Los cibernautas pasan cada día más tiempo en las redes sociales y blogs, lo que marca pautas de acción y modificaciones con respecto a la publicidad en Internet.
En la actualidad los sitios de contenidos, en donde el usuario es el actor principal, son el boom de Internet, por lo tanto es en estas paginas donde […]

May

4

¿A que empresas les conviene hacer publicidad online?

Guardado en Marketing Online, Publicidad en Internet | Deja tu comentario

Existe una gran discusión con respecto a la conveniencia de anunciar o no a través de Internet. El principal problema es determinar con exactitud a que empresas les conviene hacer publicidad online y a cuales no.
Para responder a esta pregunta es necesario plantearse que tipo de penetración se esta buscando:
Si queremos llegar a una población […]

May

3

Publicidad por Internet: las 4 cosas que no hay que hacer

Guardado en Marketing Online | Deja tu comentario

Existen cuatro puntos claves que pueden influir de manera negativa en el momento en el cual un usuario intenta realizar una compra a través de Internet:
1. Diseño web sin atractivos: los cibernautas suelen actuar de manera casi compulsiva, es decir, actúan rápido cuando ven algo que les gusta (y cuando no les gusta también). Por eso […]



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